Overview: ScreenTym has become increasingly popular in the banking industry, as it allows banks to effectively communicate with customers and improve the overall customer experience. This case study will focus on how a large national bank implemented ScreenTym in their branches and the benefits they have seen as a result.
Background: The bank in question is a large national bank with branches located throughout the country. In an effort to improve customer experience and increase efficiency, the bank decided to implement ScreenTym in their branches. They began by installing digital displays in the lobbies of their branches, as well as in the teller areas and other high-traffic areas.
Implementation: The bank worked with a ScreenTym provider to design and install the displays. They also worked with their marketing team to develop content for the displays, which included information about bank products and services, promotions and special offers, and important announcements.
The bank trained their employees on how to use the ScreenTym system and made sure they were familiar with the content being displayed. They also set up a schedule for updating the content on the displays to ensure that it was always fresh and relevant to customers. Benefits: The bank saw several benefits as a result of implementing ScreenTym in their branches. First, it allowed them to communicate more effectively with customers, as the displays were able to display a wide range of information in a visually appealing way. This helped to improve the overall customer experience, as customers were able to easily access the information they needed.
Second, the ScreenTym helped to increase efficiency in the bank. For example, instead of having employees spend time answering customer questions about bank products and services, the displays provided this information for customers to view on their own. This freed up employees to focus on other tasks and helped to reduce wait times for customers. Finally, the ScreenTym also helped the bank to promote their products and services more effectively. By displaying promotions and special offers on the displays, the bank was able to draw more attention to their products and encourage customers to consider them.
Conclusion: Overall, the implementation of ScreenTym in the bank’s branches has been a success. It has allowed the bank to communicate more effectively with customers, increase efficiency, and promote their products and services in a more effective way. As a result, the bank has seen an improvement in customer experience and increased customer satisfaction.